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Case · IT service with AI sales agents

Built management reporting and got the company investor-ready

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Context

The company builds an IT service with AI sales agents and AI recruiters, tests different hypotheses and grows. The founders watch their metrics closely in their own dashboard, and that was not enough: management reporting in real time was needed.

The task was to have a clear, transparent picture of the business every day, and the right accounting formats in place, so that at any moment the dynamics can be understood, shown to investors, and used to confirm the model scales.

What we did

  • Took apart the business model and the operations. Systematised revenue, costs and growth drivers
  • Built the management reporting. Rebuilt the P&L and Cash Flow, set up proper accounting formats, added project-level margin
  • Automated data collection. Reporting now updates without manual edits. Even the grey areas are covered: founders’ spending on foreign subscriptions that used to fall out of the books
  • Got the company ready to raise. Helped shape the storytelling in the deck, assembled the financial model and stress-tested it against new hypotheses and markets, and laid the materials out so investors see the scale and the upside straight away

Because we already understood the business model and the metrics, all of this came together faster and cheaper than if an outside contractor had assembled the materials from scratch

Management reporting: P&L and Cash Flow

Results for the client

  • The founder now has a clear picture: what the business earns, where the money goes, and when a cash gap could appear
  • The business is ready to scale: an accounting system is in place and the foundation for budgeting and plan versus actual analysis is laid
  • Transparent reports can be shown to investors at any moment
  • The investment deck and financial model meet what investors ask for and save the founder’s resources
  • Most valuable of all, the founder now has a partner who does not just count the money but helps make strategic decisions and strengthens the company’s position in negotiations

Instead of a conclusion

Financial order is not only numbers in a table. It is speed and confidence in conversations with investors, readiness to scale, and a partner beside you who talks about finance in the language of the business

Interested?

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